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Panasonic Provides Universal Design for a Livelier, Comfortable and Richer Lifestyle

Panasonic exhibited at the Third International Conference for Universal Design in HAMAMATSU 2010 from October 30 to November 3, 2010, an event hosted by the International Association for Universal Design every four years. The International Association for Universal Design was established in Japan in 2003 with the aim of contributing to the sound development of society and welfare through promoting Universal Designs from Japan.

This year's theme was "For the People and the Earth of Tomorrow Towards a Sustainable Co-existence."
UD researchers from all around the world got together to present the recent developments and researches at the event.

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    Visitors at Panasonic Booth

Eco and Universal Design at Panasonic's booth


At this year's event, Panasonic sponsored and also exhibited eco and user-friendly products and research activities aimed to benefit the elderly and people with disabilities. Examples of the demonstrations include:

  • AV products such as VIERA Link and Voice Guidance Research
  • Energy-efficient 'Eco Navigation' products which integrate UD with eco
  • Research models such as an artificial finger model to test situations when fingers are caught between doors were demonstrated
  • Subtitles for commercials etc

Aside from product demonstrations and displays, a special seminar to discuss Panasonic's user-central manufacturing was also held to introduce the UD initiatives and results of the company. A discussion on the development of a system for internal certification of universal designs was done at the event to promote the quantification and visibility of UD.


What is Panasonic's Concept of Universal Design?


All societies today are facing the question regarding how to live a sustainable, safe, comfortable and enjoyable life while taking into account the widening gap of age and cultural differences. Realizing this need, Panasonic has since its founding, been manufacturing products that are highly functional as well as safe and easy to use for everyone, in order for more people to enjoy the benefits of our advanced technology.


Our Technologies, Products and Research Activities


Home Appliances

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    Automatic Filter Cleaning Air Conditioner

Automatic Filter Cleaning Air Conditioner
The automatic filter cleaning robot feature frees the users from conventional maintenance and eliminates the need of cleaning the filter of the machine, especially when it is placed in high places.

Cordless Steam Iron
The multi-directional soleplate helps eliminate creases and wrinkles without considering the direction of the iron. The centrally balanced design reduces burden on the user's arms and shoulders.

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    Voiced Read-out Functionality

Voice Guidance Research
Voice Guidance is an effective measure to convey information to many people. To realize a voice guidance which is easy to hear and understand, we researched sound quality, volume, speed of speech, contents expressions and the length of a sentence and have created an indicator for our findings. Voice Guidance Research is used in our VIERA TVs.


Welfare and Medical Treatment Products


In order to ensure and achieve a safe, secure and comfortable lifestyle, Panasonic also conducts researches for the development of products for the welfare and medical fields.

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    Active View (Mobile Scanner that Enlarges Text)

Mobile scanner that enlarges text "Active View"
By placing this device over regular sized text, the LCD monitor will show an enlarged version of the text. The user can then adjust the size of the text, change the background and text color in order to adjust to the most legible writing for the user.

The 3rd International Conference for Universal Design in HAMAMATSU 2010

  • Date: Oct 30-Nov 3, 2010
  • Venue: ACT City Hamamatsu
  • For the People and the Earth of Tomorrow-Towards a Sustainable Co-existence
  • Attendees: 14,100 from 38 countries

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